Best Ways of Protecting Your Content – Part 2

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Deepak Tiwari

I am associated with CYBERMOUNT Solutions as the Director of Strategic Marketing in IT. My role includes business expansions & testing new industry verticals associated with IT domain. I have an experience of 5 years in international marketing for various business organizations & currently I am working as an entrepreneur in the IT segment. Besides working on strategic alliances & partnerships, I also work as an independent author/writer pouring my thoughts on future technology adoptions on web design & development.

Welcome to our next article on ‘Best ways of protecting your content’ PART 2. Before moving further with the next part let us revise as what we discussed in our previous part of content protection.

In our Part 1 article, we discussed as how the content has become the king of all and how much effort it takes to develop and create an effective, authentic and original content which also helps in the SEO activities for future. Apart from this we also mentioned some of the key points or steps to be taken in order to deal with the content theft.

These are some of the following points, which we discussed in our last part in order to protect the content.

  • THE PLACEMENT OF COPYRIGHT NOTICES
  • APPLYING WATERMARKS
  • DISABLING TEXT SELECTION
  • USING GOOGLE AUTHORSHIP
  • SETTING OF GOOGLE ALERTS TO CHECK FOR COPIED CONTENT

Moving further discussing about the mentioned topic, now we would like to focus on all those mandatory actions or step to be taken in case if your content is stolen. Let me inform you that the actions taken after your website content is stolen are very crucial and important. These actions are as significant as the steps being taken for protecting your content. Hence a proper control and check is required.

ACTIONS TO BE TAKEN AFTER YOUR CONTENT GETS STOLEN

There are some keys actions to be taken while dealing with the content theft…….

PREPARATION OF YOUR EVIDENCE

This is always and always the first step of gathering the evidence of content theft which can be done by taking the screenshots and making the original files. It’s always difficult to prove that you were the original author of a particular post or article as having a draft of an article doesn’t hold any importance currently. It might have been done later in order to defame the original author.

The source files of your images or videos, you applied could be a better proof. And let’s say if your content indexed in Google has a date, then that can also act as strong evidence under your claim.

CONTACTING THE CULPRIT OR THE HOST

It’s only after you have got strong evidence that you are able to take the other steps which are crucial. Instead of directly blaming the other party, it is always advised to send a formal mail first all to the infringing party. If the other party takes an appropriate action by removing the content, than there is no need to take anymore actions.

Incase if there is no response even after sending reminders, then you can contact their host and write a mail. If the host is convinced that the content is copied, it might even close the infringing party’s account.

FILING A DMCA COMPLAINT

The DMCA (Digital Millennium Copyright Act) complaint is done with the Google only after nothing works out. It means even if you contacted the infringing party and their host also, nothing worked out, and then you definitely lodge a DMCA complaint.

Now after filing this complaint you make a request to Google for deindexing the content copied from yours. Usually Google takes an appropriate action on this as early as possible.